Malcolm Gladwell

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop...

Del máximo gurú de los negocios, autor de La clave del éxito. The tipping point e Inteligencia intuitiva.

¿Qué diferencia a quienes hacen algo especial en la vida de quienes no lo hacen? Fuera de serie explora las curiosas historias de los grandes jugadores de fútbol; bucea en la peculiar infancia de Bill Gates; busca qué convirtió a los Beatles en el mejor grupo de rock; y se pregunta

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New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics,...

Uncovers the hidden rules that shape the balance between the weak and the mighty and the powerful and the dispossessed. This book uncovers the hidden rules that shape the balance between the weak and the mighty and the powerful and the dispossessed. In it the author challenges how we think about obstacles and disadvantages, offering a new interpretation of what it means to be discriminated against, or cope with a disability, or lose a parent, or...

Malcolm Gladwell, host of the podcast Revisionist History and number-one best-selling author of The Tipping Point, Blink, Outliers, David and Goliath, and What the Dog Saw, offers a powerful examination of our interactions with strangers - and why they often go wrong. How did Fidel Castro fool the CIA for a generation? Why did Neville Chamberlain think he could trust Adolf Hitler? Why are campus sexual assaults on the rise? Do television sitcoms teach...

Learn to Innovate and Make Real Change. In our era of disruption and possibility, there are so many great opportunities within your grasp; however, most smart and successful people miss out. Unfortunately, your capabilities are limited by the seven traps of path dependency, which cause you to repeat past decisions. These traps can limit you from seeing the potential of what could be. If you could overcome these traps, what could you accomplish? How...

"Progress. It is one of the animating concepts of the modern era. From the Enlightenment onwards, the West has had an enduring belief that through the evolution of institutions, innovations, and ideas, the human condition is improving. This process is supposedly accelerating as new technologies, individual freedoms, and the spread of global norms empower individuals and societies around the world. But is progress inevitable? Its critics argue that...

Bringing together reporting, profiles, memoir and criticism from The New Yorker to present a bold and complex portrait of black life in America, told through stories of private triumphs and national tragedies, political vision, and artistic inspiration throughout history. "A collection of The New Yorker's groundbreaking writing on race in America--including work by James Baldwin, Toni Morrison, Ta-Nehisi Coates, Hilton Als, Zadie Smith, and more--with...